Amazon needs a new parental authorization capabilities
Recently I’ve found that the 1 click ordering from Amazon is a significant issue. Significant is strong, but it is an issue. Kids can randomly click in your Unbox Library and buy stuff. Perhaps a new features for users around managing context. Single session setting, content vs. physical good, departments or maybe a new family account concept. Each user rolls up to a group and depending on their role in that group they only have certain capabilities. Watch only, buy stuff, buy stuff to a certain dollar amounts – whatever. It was only a $2.99 movie rental, but you might want to check into that. Could be a new differentiator around content management online.